PETA India Supporter Takes a Fish’s Place and Urges Hyderabad Residents to Go Vegan
A PETA India supporter wore a realistic fish costume and lay between two “fish” props beneath a banner proclaiming, “Try to Relate to Fish’s Fate. Please Go Vegan.” This action aimed to demonstrate that fish are sentient living, feeling beings who feel pain just like we do and don’t want to die. PETA India urges Hyderabad residents to relate to fishes on their plates and to Go Vegan. 
Scientists have confirmed that fish feel pain as acutely as mammals do, have long-term memories, can recognise themselves in a mirror, and communicate using squeaks, squeals, and other low-frequency sounds that humans can only hear with special instruments. More fish are killed for food each year than all other animals combined, often in agonising ways – they’re impaled, crushed, gutted, or dropped into boiling water while still alive and conscious.
Each year, the fishing industry also kills vast numbers of non-target animals, including 720,000 seabirds, 300,000 whales and dolphins, 345,000 seals and sea lions, and 100 million sharks and rays.
Everyone who goes vegan saves the lives of nearly 200 animals a year, dramatically shrinks their carbon footprint, and reduces their risk of suffering from heart disease, diabetes, and cancer. According to the United Nations, a global shift towards eating vegan is necessary to combat the worst effects of the climate catastrophe. PETA India offers a free vegan starter kit for those ready to switch.
