Bengaluru: American Influencer Takes a Fish’s Place in World Week for the Abolition of Meat Appeal
During the World Week for the Abolition of Meat (last week of January), Jamie Logan, a US-based social media influencer and PETA India supporter, wore a realistic fish costume and laid between two “fish” props beneath a banner proclaiming, “Try to Relate to Fish’s Fate. Please Go Vegan.”
“Every fish who ends up on a plate was an individual who felt pain and fear, just as I and all other animals do. PETA India is calling on people to spare these sensitive aquatic animals the agony of being suffocated, impaled, crushed, and cut open – simply by choosing vegan meals.” – Jamie Logan
Scientists have confirmed that fish feel pain as acutely as mammals do, have long-term memories, can recognise themselves in a mirror, and communicate using squeaks, squeals, and other low-frequency sounds that humans can only hear with special instruments. More fish are killed for food each year than all other animals combined, often in agonising ways – they’re impaled, crushed, gutted, or dropped into boiling water while still alive and conscious.
Each year, the fishing industry also kills vast numbers of non-target animals, including 720,000 seabirds, 300,000 whales and dolphins, 345,000 seals and sea lions, and 100 million sharks and rays.
Everyone who goes vegan saves the lives of nearly 200 animals a year, dramatically shrinks their carbon footprint, and reduces their risk of suffering from heart disease, diabetes, and cancer. According to the United Nations, a global shift towards eating vegan is necessary to combat the worst effects of the climate catastrophe. We offer a free vegan starter kit for those ready to switch.
Jamie is a New Yorker with a knack for shaking things up. She’s a fiercely funny and original voice known for her animal rights videos and YouTube show “Jamie’s Corner.” Her bold activism took centre stage when she disrupted the 2023 Coach fashion show, taking to the runway to spread the word about how leather kills. She also hosts a PETA US-produced podcast, “Just So You Know,” with her cohost, Justina.
